New Books–April 2018

NAR members and Association staff can borrow up to six electronic books, digital audios and/or videos at no cost, through the Virtual Library eBooks Collection. Members can also borrow up to three books for 30 days from the Library Catalog for a nominal fee of $10. Call Information Services at 800.874.6500 for assistance.

Fill Your Funnel Selling with Social Media by Dan Portik, Tom Hopkins and Dan Lewis

In Fill Your Funnel, get step-by-step instructions on using social media platforms like Facebook, Instagram, LinkedIn, and Twitter to generate qualified leads into your sales funnel. Learn what experts Tom Hopkins and Dan Portik know about social media strategies to generate leads. This book contains social media posts and email templates from successful campaigns to guide you on how to set up an effective social media campaign that drives conversions.

 

12 Rules for Life by Jordan B. Peterson

Dr. Peterson journeys broadly, discussing discipline, freedom, adventure and responsibility, distilling the world’s wisdom into 12 practical and profound rules for life. The 12 Rules for Life shatters the modern commonplaces of science, faith and human nature, while transforming and ennobling the mind and spirit of its readers.

 

Making the Second Ghetto: Race and Housing in Chicago, 1940-1960 by Arnold R. Hirsch

Hirsch shows that the legal framework for the national urban renewal effort was forged in the heat generated by the racial struggles waged on Chicago’s South Side. His chronicle of the strategies used by ethnic, political, and business interests in reaction to the great migration of southern blacks in the 1940s describes how the violent reaction of an emergent “white” population combined with public policy to segregate the city.

 

Sell With Confidence! by Barry Watson and Mike Chamberlain

In this breakthrough sales book, you will learn how to extinguish your self-destroying doubts, authentically close the deal, and make more money selling. No longer do doubt and fear have to hold you back from being great at selling. Now is the time to be the superstar salesperson you always wanted to be.

Ultimate Guide to Facebook Advertising by Perry Marshall, Keith Krance and Thomas Maloche

Now in its third edition, Ultimate Guide to Facebook Advertising takes you further than Facebook itself by exploring what happens before customers click on your ads and what needs to happen after—10 seconds later, 10 minutes later, and in the following days and weeks.

Off the Clock: Feel Less Busy While Getting More Done by Laura Vanderkam

Vanderkam has packed this book with insights from busy yet relaxed professionals, including “time makeovers” of people who are learning how to use these tools. Off the Clock can inspire the rest of us to create lives that are not only productive, but enjoyable in the moment.